Key Responsibilities
Business Strategy & Leadership
- Develop and execute a comprehensive business strategy aligned with company goals.
- Oversee the growth, profitability, and market positioning of the e-commerce platform.
- Ensure the scalability, efficiency, and competitiveness of the business model.
Marketing & Brand Development
- Lead marketing initiatives to enhance brand visibility and customer engagement.
- Implement digital marketing, SEO, and social media strategies for maximum reach.
- Drive customer acquisition and retention through targeted campaigns.
Dealer & Distributor Network Expansion
- Develop and manage relationships with dealers and distributors to strengthen the supply chain.
- Create incentive programs to encourage dealer participation and loyalty.
- Ensure seamless integration of dealer/distributor inventory into the e-commerce platform.
Strategic Partnerships & Business Development
- Identify and establish tie-ups with manufacturers, suppliers, and industry stakeholders.
- Negotiate and manage high-value contracts with product manufacturers and distributors.
- Explore new market opportunities for business expansion.
Retail Sales & Customer Experience
- Optimize the mobile app for seamless transactions, payment gateways, and order tracking.
- Enhance customer engagement through personalized recommendations and loyalty programs.
- Collaborate with marketing and sales teams to drive conversion rates and revenue growth.
Financial & Operational Oversight
- Monitor financial performance, budgeting, and revenue forecasting.
- Ensure cost-effective operations while maintaining high service standards.
- Report directly to the Top Management with regular updates on business performance.
Required Skills & Qualifications
- Minimum 18–20 years of experience in e-commerce, retail sales, marketing, and business development.
- Expertise in digital marketing, dealer/distributor management, and strategic partnerships.
- Strong knowledge of financial planning, P&L management, and revenue optimization.
- Proven ability to lead teams, drive business growth, and execute large-scale strategies.
- Excellent negotiation, communication, and leadership skills.